ORLANDO, Florida., 20 August 2024 /PRNewswire/ — accesso Technology Group (AIM: ACSO), the leading provider of technology solutions for leisure, entertainment and cultural markets worldwide, is pleased to partner with the Philadelphia Museum of Art (PMA) to develop the award-winning LoQueue access® virtual queuing system for the eagerly awaited exhibition Mary Cassatt at work. This project follows a working history between Accesories and the Philadelphia Museum of Art since 2014. This latest project promises to enhance the visitor experience by avoiding long lines and allowing guests to explore the museum while waiting to view this important collection of the celebrated Pennsylvania-born artist.
The Philadelphia Museum of Art uses a virtual queuing system to manage high demand for exhibition access.
Mary Cassatt, a representative of the French Impressionists, challenged the conventional expectations of Philadelphia’s Elite. The exhibition Mary Cassatt at work presents over 130 different works and highlights the artist’s evolving practice and her serious engagement with the realities of gender and work.
With such a popular exhibition, the museum expected a high volume of visitors and was looking for a solution to manage the crowds and encourage participation without compromising the experience. LoQueue by accesso The solution offers visitors the opportunity to join a digital queue via their smartphone upon arrival, giving them the opportunity to explore nearby galleries, enjoy a coffee or relax at their own pace until entering the exhibition.
Paul DienChief Marketing Officer at the Philadelphia Museum of Artshared his enthusiasm for virtual queues:
“Giving people the ability to leave their phone waiting in line has been a game changer for us. The LoQueue sign-in process is simple for visitors and we’ve also created an easy way for guests without smart devices to join the virtual queue, making it accessible to everyone.”
The system has transformed the museum’s admission process to special exhibitions and solved common problems related to queues.
Accesories The collaboration with the Philadelphia Museum of Art is particularly significant as it is the first implementation of LoQueue access Technology in a nonprofit environment. Steve BrownCEO of accessoemphasized the importance of this partnership:
“This project with the Philadelphia Museum of Art is our first nonprofit collaboration using Accesso LoQueue. We are excited to provide virtual queuing technology to enhance the visitor experience and enable memorable museum visits.”
The implementation of the Virtual Queueing system was supported by Sarah TaylorDeputy Head of Visitor Serviceswho appreciated it Accesories Commitment to a seamless transition:
“I appreciate the hands-on work of the team. They gave us plenty of information before the launch and arranged numerous meetings to ensure we were familiar with how to use the system. Accesso made sure we were aware of how customizable the entire system is.”
Accesories Virtual queuing technology has become a central part of the visitor experience at the Philadelphia Museum of Art, representing a significant advancement for museums looking to handle high-demand exhibitions while prioritizing guest comfort and convenience.
The exhibition “Mary Cassatt at Work” runs until 8 September 2024at the Philadelphia Museum of Art.
About accesso Technology Group plc
Accesories is the global leader in patented and award-winning technology solutions that redefine the guest experience, increase revenue, streamline operations and support data-driven business decisions for leisure and entertainment operators, currently serving over 1,200 venues worldwide. Accesories invests heavily in research and development to equip venues with technologies that enable them to deliver unforgettable guest experiences. Staffed by a team of attractions, cultural events and ski industry veterans, Accesories works with venues to increase guest engagement on- and off-site and drive higher revenue through intuitive ticketing, point of sale, virtual queuing, distribution and experience management technologies.
Accesories is a publicly traded company listed on AIM: a market operated by the London Stock Exchange. Find out more at accesso.com or follow Accesories To X (Twitter), LinkedIn and Facebook.
About the Philadelphia Museum of Art
The Philadelphia Museum of Art is a national and international destination for art lovers, but first we are Philadelphia’s Art Museum – for all of the city’s many diverse communities. Through our collections, exhibitions, events, educational activities, celebrations and more, the PMA is a storyteller, and we welcome everyone to become part of history – our doors are wide open. For more information, visit www.philamuseum.org.
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