Droga5 has appointed Mark Green as global CEO. Green, co-founder and CEO of creative agency The Monkeys and currently head of Accenture Song Australia and New Zealand Lead, will relocate to New York City and assume the role effective October, succeeding Sarah Thompson.
He will oversee all of Droga5’s creative offices worldwide, including those in Dublin, London, New York, São Paulo and Tokyo, alongside recently appointed Global Chief Creative Officer Pelle Sjoenell.
“Droga5’s mission has always been to deliver creativity that is rooted in strategy and purpose, in other words, obsessed with humanity,” said David Droga, CEO of Accenture Song and founder of Droga5.
“We create experiences that deeply touch people and enrich their lives. Mark is a proven leader who embodies these ambitions and will lead Droga5 to the next level of excellence and meaningful impact.”
In addition to this leadership change, Droga5 also announced that The Monkeys will be brought under the Droga5 umbrella as part of a transition. The Monkeys’ offices in Auckland, Melbourne and Sydney will become part of Droga5 effective December 1.
“By integrating The Monkeys into Droga5’s global presence, local customers will gain greater access to one of the world’s most influential and well-known creative companies,” the company said in a press release.
It added that the announcements come in a strong year of growth for Droga5, which was founded by David Droga in 2006 and whose client list includes JPMorgan and Chase, Molson Coors and Tourism Australia. The Monkeys, one of Australia’s most award-winning advertising agencies, was acquired by Accenture in 2017.
Green’s successor as head of Accenture Song in Australia and New Zealand will be announced in due course, the agency said.
“I firmly believe that creativity can have a huge and powerful impact on companies and people,” said Green.
“We have proven that our combination of creative firepower and technological transformation is a recipe for success in the current market. It is a privilege to take on this role at Droga5 and lead the company into its next chapter and I am especially excited to have the incredibly talented team at The Monkeys by my side on this journey.
