John Legend
John Legend delves into the realms of interior design and decor through his previous partnership with Etsy Home Collection and now with Rove Concepts with The Journeys Compilation. Although he is known for his illustrious music career and influential social work, he is also a successful entrepreneur who innovates and makes an impact in a variety of fields.
His commitment to quality, inclusivity and creativity marks him out as a true trendsetter in entertainment and style. That’s why this synergistic partnership could easily arise from the shared vision of encouraging creativity and self-expression. The collection is made up of soft textures and rounded edges to transport you from the hustle and bustle of everyday life to an environment where your mind can wander to new things.
When developing new designs and concepts, Rove draws inspiration from design, art, culture and fashion. In addition, they look to the trendsetters behind the work, whose spirit and craft shape the world with vision, purpose and style. At Legend, however, his main inspiration is the feeling he gets when he’s comfortable at home. “I really love designing our physical space. We spend so much time in our homes, whether alone, with our closest families or when entertaining guests. I’m really excited to collaborate with Rove Concepts to help people design their own environments into places of love, beauty and comfort,” he shared with ESSENCE.
In addition to the notable trendsetters behind the campaign, the shoot was produced by Denim and directed by the renowned Theo Skudra (shot on 35mm film), with Marz Miller as cinematographer.
The Journeys collection includes the following pieces from Rove:
Rove is also hosting a raffle where one winner (and a friend) will receive an all-expenses-paid trip to Los Angeles to attend a secret event with John Legend to celebrate the new collection this fall.
Check out John Legend’s Rove Concepts collection here.
