Alaska Airlines is introducing a new inflight menu for its First Class passengers, created by Michelin-starred chef Brandon Jew, which will be available on flights from San Francisco to New York this month.
Starting Wednesday, August 28, Alaska passengers on first-class flights between San Francisco International Airport (SFO) and John F. Kennedy International Airport (JFK) will be able to sample the brand-new menu created especially for the airline by acclaimed chef Brandon Jew, owner of Michelin-starred restaurant Mister Jiu’s in San Francisco.
Photo: Courtesy of Alaska Airlines
Starting Wednesday, August 14, passengers can pre-order dishes from the special menu.
Traditional Chinese-American menu
Chef Brandon Jew is known for using high-quality ingredients from local farms in Sonora County and the Bay Area, as well as traditional Chinese cooking techniques and flavors to create contemporary Chinese-American cuisine.
The airline’s new first-class menu will feature a number of the chef’s signature dishes and the partnership will run for at least a year and include seasonal variations.
“We are grateful to Chef Jew for his partnership with this exciting initiative and his continued commitment to enhancing our guests’ travel experience with outstanding hospitality and world-class cuisine,” said Todd Traynor-Corey, general manager of guest products for Alaska Airlines.
Photo: Courtesy of Alaska Airlines
“Our relationship with Chef Jew has been going on for several years. Among other things, we have worked together to give back to the residents of San Francisco’s Chinatown. His commitment to quality, gastronomic craftsmanship and philanthropy align perfectly with our values.”
Available options
For breakfast, First Class passengers can expect a congee made from brown rice with soy-marinated eggs and braised pork belly, served with turnip cake, pickled cauliflower, hoisin sauce and hot chili sauce.
For lunch/dinner, guests on flights from SFO to JFK will be served braised duck leg, sesame egg noodles and gai lan with Judas ears, tofu skin and cucumber. Meanwhile, passengers departing from JFK and SFO can enjoy seared black cod with ginger scallion sauce, silken tofu and mapo sauce, served on a quinoa and farro blend with fried shiitake mushrooms.
Photo: Courtesy of Alaska Airlines
“I am thrilled to partner with Alaska Airlines on their first-class flight menu that connects my hometown of San Francisco to New York, a city I have always wanted to live in,” said Chef Brandon Jew.
“Luxury starts with quality ingredients, which underscores our shared values. At Mister Jiu’s, we are constantly evolving and redefining Chinese American cuisine in the Bay Area while working to gain global recognition for Chinese cuisine – the partnership with Alaska Airlines takes Chinese cuisine to a new level from coast to coast.”
Photo: Courtesy of Alaska Airlines
As part of Alaska’s partnership with Chef Brandon Jew, the airline is also donating $5,000 to Gum Moon Women’s Residence, a nonprofit organization based in San Francisco’s Chinatown that helps local women and children integrate into American society.
