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Sustainable fashion brands lead the way in the Hamptons • James Lane Post • Hamptons Culture & Lifestyle Magazine

Sustainable fashion brands lead the way in the Hamptons • James Lane Post • Hamptons Culture & Lifestyle Magazine

Lisa Fröhlich in a patchwork quilted jacket by Marfa Stance.

Living in a community that truly prioritizes sustainable fashion is a privilege. While the natural beauty of the Hamptons is a blessing, it’s the commitment to making the world a better place that really impresses me. These brands are leading by example by reducing overproduction, prioritizing organic farming, and avoiding animal suffering. Trust me, fast fashion is not the way forward. I wish more fashion houses would follow their example and adopt these commendable practices.

A fall 2024 look from Another Tomorrow. Photo by Stefano Ortega.

ANOTHER MORNING

Another Tomorrow, a B-Corp certified brand launched in 2020, redefines luxury with high-quality design, sustainability and innovation. Guided by the pillars of human, animal and environmental wellbeing, they offer transparency through digital IDs for each piece. They value organic farming, traceability and circular business models and ensure manufacturing practices based on partnership, respect and living wages. They are committed to animal welfare, avoid materials that cause animal suffering, educate on ethical practices and support farm-level relationships.

Another Tomorrow is available at Matriark, 133 Main Street, Sag Harbor, and online at anothertomorrow.co.

Cashmere cardigans by Greene Piece.

GREEN PIECE

Greene Piece believes that fashion should improve lives and contribute to the well-being of the planet. Founder Kimberly Greene began this journey with a vision to create carefully crafted garments with care and respect for people and the environment. Greene Piece works with artisans in Nepal, providing fair wages, safe working conditions, and access to healthcare and education. Sustainability is at the core of their business: minimizing waste through small-batch orders, using recycled and ethically sourced cashmere and 100% cotton, and using eco-friendly dyes. Greene Piece’s motto of “ethics first” guides every decision, ensuring their impact goes beyond the garments they produce.

Greene Piece is available at Matriark at 133 Main Street, Sag Harbor and online at greene-piece.com.

Revised by Joey Wölffer.

REVISED BY JOEY WÖLFFER

Reworked by Joey Wölffer is a unique collection of reimagined womenswear that combines Joey Wölffer’s signature artistry with the environmentally conscious practice of upcycling. The line exemplifies sustainability as it sources fabrics from upcycled materials, including leftover stock and unsold fabrics that are repurposed for new designs. Each piece is handcrafted in small batches in New York City, ensuring not only quality and exclusivity, but also creating a minimal carbon footprint by producing locally.

You can find Joey Wölffer at 23 Washington Street, Sag Harbor and online at joeywolffer.com.

Patchwork parachute parka by Marfa Stance.

MARFA POSTURE

Marfa Stance is committed to sustainability and ethical practices in the fashion industry. The brand sources fabrics from surplus stocks, reduces overproduction and waste, and creates unique, high-quality pieces. In partnership with Ecologi, Marfa Stance plants a tree for every order to offset its carbon footprint and support reforestation efforts. Marfa Stance has been recognized by Eco-Age for its commitment to ethical and environmental standards. The company ensures fair labor practices and minimizes environmental impact, and strives to make a positive impact on the fashion world.

Marfa Stance is available at Matriark at 133 Main Street, Sag Harbor and online at marfastance.com.

Road to Nowhere, Cody denim jacket and Bali linen pants with embroidered drawstring. Available for men and women.

Road to nowhere

Road to Nowhere sources materials from responsible farms with pesticide-free soil, resulting in stronger, more environmentally friendly products. The collection includes certified organic cotton, GRS certified Bemberg, biodegradable zippers and buttons made from plant enzymes and casein. Road to Nowhere is ethically manufactured in Los Angeles and maintains high design and production standards to minimize waste and inefficiencies. By prioritizing functionality and quality, they extend the life of their garments and reduce the need for excess.

Road to Nowhere is located at 42 Main Street, Sag Harbor and online at roadtonowhereclothing.com

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