OpenAI on Tuesday announced a multi-year partnership with Conde Nast to display content from its brands, including Vogue and the New Yorker, in the AI startup’s products, including ChatGPT and the SearchGPT prototype.
The financial terms of the transaction were not disclosed.
The startup behind the AI boom has signed several similar deals in recent months with Time Magazine, the Financial Times, Axel Springer, the owner of Business Insider, France’s Le Monde and Spain’s Prisa Media.
While these content partnerships are essential for training artificial intelligence models, some media outlets such as the New York Times and The Intercept had sued the Microsoft-backed company over copyright issues related to their works.
Brad Lightcap, chief operating officer at OpenAI, said the company is committed to working with Condé Nast and other news publishers to “ensure that even as AI plays a larger role in news discovery and distribution, accuracy, integrity and respect for high-quality reporting are maintained.”
News and digital media have faced major challenges over the past decade as many technology companies undermined publishers’ ability to monetize content, Condé Nast CEO Roger Lynch said in a memo to employees.
“Our partnership with OpenAI is beginning to offset some of that revenue,” Lynch said.
OpenAI launched its AI-powered search engine SearchGPT in July, providing real-time access to information from the Internet in a space long dominated by Google.
The company said Tuesday that it is working with its news partners to collect feedback and insights on SearchGPT’s design and performance.
